about us

Our Team

Leading Business & Marketing Experts

Senior Living Operators need an entire team of marketing, sales, and business systems experts committed to ensuring your success. And with CCR Growth, that’s precisely what they get. We recruit only leading experts in their fields with proven industry expertise and digital marketing knowledge. We are dedicated to making your business thrive.

Jerry Vinci

CEO & Head Strategist

Jerry is an industry veteran with over 20 years of dedicated experience. He is also the founder of CCR Growth and is committed to revolutionizing Senior Living Sales & Marketing.

Lanie Krugel

Agency Director

Lanie leads with a focus on nurturing a dynamic culture, driving revenue growth, and fostering exceptional leadership within our teams.

Safira Vinci

Creative Director & Co-Owner

As Co-founder, Safira helps carry our creative vision and works directly with our clients to hone their vision and to set measurable goals for success. 

Bryony Whitehead

Chief Content Strategist

As a seasoned content marketing and social media specialist, Bryony loves nothing more than building influential brands through compelling story-telling and innovative online marketing.

Jennifer Davis

Advertising Specialist

Jen Davis has over 25 years of experience in search marketing. It isn’t just about bidding on keywords; she crafts unique strategies using data and consumer insight to generate results for clients.

Johan Krugel

Head of Development

Johan combines a love for the outdoors with action-driven leadership. He guides his team by example, emphasizing deeds over words to achieve results.

Christine da Silva

Head of SEO

Christine is an experienced marketing strategist specializing in SEO & PPC. She has led divisions at renowned firms across several countries, making a lasting global impact.

Erin Tambasacan

Senior Project Manager

With expertise in project management, website design and development, and social listening and analysis, Erin provides a holistic view that ensures our web projects meet the highest standards.

Carli Illingworth

Client Success Manager

Carli has extensive experience in digital marketing, account and project management. She’s a problem solver and loves ensuring processes and systems run smoothly.

Gizelle Sillands

Project Manager

Gizelle seamlessly blends her educational background with a passion for digital marketing. Committed to successful communication, she offers a unique mix of organizational skills to ensure project excellence.

Donata White

Social Media Manager

As a trained journalist, attorney, and social media marketing professional since 2012, Donata is an expert in how to speak directly and persuasively to your ideal customers on social media.

Aleksandra J. Churlinov

SEO Specialist

Aleksandra is a creative force behind words. With a keen eye for keywords and a passion for SEO, she turns ideas into captivating content in the dynamic digital marketing world.

Nadim Miah

SEO Specialist

Nadim is a passionate SEO professional with a background in Civil Engineering. Despite his engineering roots, his heart has always been drawn to the dynamic world of Search Engine Optimization.

Surajit Roy

Lead Web Developer

Surajit is a seasoned Lead Web Developer, working with CCR Growth since 2016. He wields over a decade of expertise in PHP and WordPress and is our chief problem solver. 

Jendy Asuncion

Web Developer

Jendy is a WordPress Front-end Developer with expertise in web design, CSS, and mobile responsiveness. He specializes in ensuring client websites are well-maintained and responsive.

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Redefining Senior Living Marketing, Sales, and Operations
Delivering a customized approach generating $1.5M and up in additional revenue for every community