Summary
In episode 28 of From Leads to Leases, Jerry Vinci tackles the pervasive issue of ageism and its impact on the senior living industry. Ageism, a form of discrimination based on age, continues to shape societal perceptions. Despite advancements in healthcare and lifestyle, the stigma of aging and retirement persists. However, modern realities challenge these stereotypes, as many older adults remain active, engaged, and capable of contributing significantly to society.
Takeaways
- Ageism is a form of discrimination based on a person’s age and is prevalent in society.
- The stigma of aging and retirement persists, but modern medicine and lifestyle changes are allowing people to live longer, healthier lives.
- Senior living communities should focus on a person’s stage of life rather than their age alone and cater to the needs of active and engaged older adults.
- Older adults bring valuable experience, knowledge, and stability to the workforce and communities they serve.
- Senior living providers can appeal to a broader audience by promoting active lifestyles, offering professional development opportunities, providing flexible workspaces, highlighting community engagement, and developing tailored marketing campaigns.
- Senior living communities have the opportunity to challenge ageism, redefine aging, and create inclusive environments that value the contributions of older adults.
- Redefining Aging: Focusing on Stage of Life
- The Benefits of Older Adults in the Workforce