Summary
In this episode, Jerry Vinci speaks with Gail Peacock, a consultant in the senior living industry, about the evolving landscape of senior care. They discuss the importance of culture, purpose, and connection in senior living communities, emphasizing the need for a shift in language and perspective towards aging. Gail shares her journey as a ‘pioness’ in the industry, her grassroots strategies for building community, and the significance of leading with kindness. The conversation highlights the challenges and opportunities in the senior living sector, particularly in addressing the needs of older adults and fostering a sense of belonging.
Takeaways
- Gail Peacock emphasizes the importance of culture in senior living.
- The term ‘pioness’ reflects a new approach to leadership in the industry.
- Aging perspectives are shifting; language matters.
- Finding purpose is crucial for older adults in communities.
- Communities must focus on building connections and social currency.
- Leadership should prioritize kindness and authenticity.
- The love problem often overshadows sales issues in communities.
- Grassroots strategies can effectively engage potential residents.
- Communities need to adapt to the changing needs of older adults.
- The future of senior living lies in understanding and validating residents.
Learn More
- Connect with Gail Peacock on LinkedIn