In this episode, Jerry Vinci and Ira Kerns discuss the evolving landscape of recruiting in the senior living industry. They explore the challenges posed by outdated practices, the impact of COVID-19 on staffing, and the changing expectations of the workforce. Kerns emphasizes the importance of listening to top performers, the potential pitfalls of sign-on bonuses, and the need for a strong recruiting brand. They also delve into strategies for retaining staff and the role of AI in enhancing the recruiting process.
- The biggest recruiting problem is outdated thinking.
- Staffing crisis in senior living is a pressing issue.
- Leadership roles are equally affected by staffing challenges.
- COVID-19 has exacerbated staffing issues in the industry.
- Attracting mission-driven talent is crucial for success.
- Recruiting efforts must be hyper-local to be effective.
- A strong brand can attract quality candidates.
- Sign-on bonuses may create resentment among existing staff.
- Creating a positive work environment is essential for retention.
- AI can streamline recruiting but should not replace human interaction.
Learn More
- Connect with Ira Kerns on LinkedIn
- Learn more about J Ross LA Recruiting
