In this episode, Jerry Vinci interviews David Kolesnikow, the founder and CEO of Boomernology, a tech support service for baby boomers and seniors. They discuss the importance of digital literacy for older adults, strategies for protecting seniors from online scams and cybersecurity threats, and the role of technology in enhancing their quality of life. David shares his background and how he accidentally started Boomernology, and emphasizes the need for personalized tech support and building one-on-one relationships with clients. The top challenges facing older adults in technology are fear of being left behind, lack of digital literacy, and feeling overwhelmed. David also highlights the importance of password management, cybersecurity, and software updates as common tech issues faced by older adults. Boomernology aims to provide personalized tech support to seniors and empower them to navigate the digital world with confidence. They emphasize the importance of software updates and restarting devices to ensure optimal performance. Boomernology also collaborates with organizations to raise awareness about elder fraud and cybersecurity. They believe that AI can be beneficial in senior care facilities, helping to understand residents’ preferences and improve services. Boomernology’s future plans include building a solid foothold in New York City and expanding across the country. They emphasize the importance of one-on-one relationships and providing empathy in tech support. They also recommend that senior living providers have a dedicated tech support team and create leave-behind materials for residents.